How to create the perfect Christmas Newsletter for your Customers
Christmas is an opportunity to strengthen customer relationships and boost sales. A well-designed Christmas newsletter can capture attention and guide recipients toward concrete actions. Below is a detailed guide to structuring your Christmas communication effectively. Use a Festive Design Design is the first element that stands out. Choose a Christmas-themed color palette: Include visual elements […]
📣 Enhance Text Content with Infomail’s Artificial Intelligence
Having an effective tool for writing text allows you to save time and achieve high-quality results, improving communication and audience engagement. Today we will look at the “Enhance Content” template, which will make your text more engaging. Follow these steps: For example, we inserted this text: “The SMTP Relay service from Infomail represents a reliable […]
Optimization of Newsletters for Mobile Devices: An Essential Guide
In today’s digital age, where smartphones have become the primary means of communication for many users, optimizing newsletters for mobile devices has become a crucial aspect of successful email marketing campaigns. Here are some aspects to consider: 1. Responsive Design In the context of optimizing emails for mobile devices, responsive design is a fundamental component […]
The Importance of Design in Email Marketing: How to Improve Visual Engagement
In an era where consumer attention is constantly sought after, the design of emails plays a crucial role in capturing and maintaining the audience’s interest. This article explores how effective design can enhance the visual engagement of your emails, turning simple messages into powerful marketing tools, with a particular focus on the solutions offered by […]
How to Prevent Your Emails from Ending Up in Spam (Considering the New Gmail and Yahoo! Policies)
In the digital age, emails are a fundamental communication tool. However, especially after the update of Gmail and Yahoo! policies, scheduled for February 2024, it is necessary to take certain precautions to ensure that newsletters are not considered spam. In this article, we will explore some effective strategies to ensure that your emails reach the […]
Gmail and Yahoo! to Change Anti-Spam Policies by February 2024
[Important: Action Required for Infomail Users] Google and Yahoo! have introduced new email authentication requirements to combat phishing and spam. Starting from February 2024, companies sending emails to Gmail users must authenticate emails and follow the DMARC policy. Yahoo! requires email authentication from 2024. All senders must use SPF or DKIM authentication. If you send […]